The best solutions don’t just look good, they solved underlying problems, which aren’t always consciously understood by the person, or apparent in the Before photos. The process of going from oh no to wow is may not be extraordinary, but it’s deeply personal, then celebratory when done well. Here are some stories behind the pictures.

YES, I Do Bookcases!

Walls are the largest surface area in any room, so empty bookcases are huge missed opportunities to engage viewers online, and in-person! Bookcases that are “done” add depth, interest and personality to a room.  They call attention to the scale … Continued

Yes, I Do Bathrooms!

Too many agents and buyers shy away from Staging, thinking it’s always about bringing in furniture.  Hesitant, sometimes embarrassed, perhaps anticipating delay or large cost, they pass, doing themselves a great diservice. Staging bathrooms in empty houses has several distinct … Continued

They Didn’t Want to Paint, #1-6

Background: Although painting is the quickest, most effective and least expensive ways to change or update a room, it’s the recommendation that usually garners the most resistance.  Anticipated cost is usually part of it, as is the hassle; but fear … Continued

Selling a Contemporary in a Tudor Town

HASTINGS FRONT TO BACK SPLIT
It was the dreaded ‘off-season’…but sellers had already found the new house of their dreams. To sell this one quickly and well, we needed an infusion of charm and character in this 1960s front to back split.

He Didn’t Want to Paint

The Refreshed Home Before

OVERLY PERSONALIZED WHITE PLAINS CONDO
The condo market was saturated, he was already in contract to buy another property, and he did not believe his décor could be so distracting to buyers.