He Didn’t Want to Paint
OVERLY PERSONALIZED WHITE PLAINS CONDO
The condo market was saturated, he was already in contract to buy another property, and he did not believe his décor could be so distracting to buyers.
Case Studies
The best solutions don’t just look good, they solved underlying problems, which aren’t always consciously understood by the person, or apparent in the Before photos. The process of going from oh no to wow is may not be extraordinary, but it’s deeply personal, then celebratory when done well. Here are some stories behind the pictures.
Yes, I Do Bathrooms!
Too many agents and buyers shy away from Staging, thinking it’s always about bringing in furniture. Hesitant, sometimes embarrassed, perhaps anticipating delay or large cost, they pass, doing themselves a great diservice. Staging bathrooms in empty houses has several distinct … Continued
He Flipped!
RAISING THE BAR IN THIS CORTLANDT CONTEMPORARY Background The investor was an accomplished flipper. House was neglected, needed lots of work. As GC, he always made his own decisions, but wanted to take this project higher via the details and … Continued
When Life Has Other Plans: Cheshire
CHESHIRE CT ESTATE PROPERTY
Every issue, emotion and challenge sellers face is exacerbated when the property is being sold because of divorce, illness or death.
They Didn’t Want to Paint, #1-6
Background: Although painting is the quickest, most effective and least expensive ways to change or update a room, it’s the recommendation that usually garners the most resistance. Anticipated cost is usually part of it, as is the hassle; but fear … Continued
Color Consult #1
THEY DIDN’T WANT TO PAINT, EITHER Background This was a great house in a desirable Sound Shore neighborhood. Good light, everything in good repair, and updates had been done well. Like any other seller, they wanted to sell quickly, and … Continued
When Life Has Other Plans: Dobbs Ferry
DOBBS FERRY ESTATE PROPERTY
Every issue, emotion and challenge sellers face is exacerbated when the property is being sold because of divorce, illness or death.
Less was Less: Minimalist’s Dilemma
QUAKER RIDGE COLONIAL
This home was priced right and on paper had lots going for it, but there was little traffic and no offers. The owners were minimalists. Their home was exquisite in person but flat and underwhelming in photos.
Updating Luxury Resale Property: Croton on Hudson NY
A recent article from the National Association of Realtors noted updates and renovations were becoming necessary for a luxury resale property to compete with new construction. Apparently ahead of the curve (!!) here’s a TRH project that was completed, and … Continued
Service, Around Services
ST. JOHN THE EVANGELIST CHURCH
A busy 1890s church in downtown White Plains had frayed carpet and a badly failing 1960’s vinyl tile floor. Challenges included aesthetics, future maintenance, budget and logistics.