Home Staging and Decorating thought activism at its most passionate! Snappy answers and reasoned resets for your space and your stuff, and why it all matters so darn much.  

Nobody Knows the Collections I’ve Seen!

Some parts of decorating and home staging are similar, but there’s probably no more divergent point than “collections.”  Being surrounded by possessions that make you happy is a beautiful thing. You’re living in your home, and it’s called decorating. When … Continued

Naughty Listing Photo Fails #10: Sprawl

Listing photos quickly present the look and story of a property, so interested/qualified buyers show up, putting sellers on the path to sell quickly and well.  But be careful of how much information your photos convey! Listing photos that tell the … Continued

‘Supernatural’ : More Fun for Real Estate Pros

Sexy sells, but PG-it down with some clever, over-the-top or wink-and-a-nod humor, you widen your audience. Do it once, cool!  Do it again, and aim it at a market hungry to stand out-BOOM! Evidence: Supernatural,  Carly Rae Jepson’s latest video. … Continued

Gauging Home Staging Success

“A little bit of knowledge can be a dangerous thing” In his 1709  Essay on Criticism, poet Alexander Pope cautioned against the shallow or casual sampling of information, advising instead to either avoid it, or drink deeply. The Refreshed Home … Continued